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Reviews3 min read

How to remove a Trustpilot review

Trustpilot scores show up in search results and on comparison sites, so a few unfair reviews travel. Trustpilot removes reviews that break its guidelines, and businesses can flag reviews from their account.

What Trustpilot will remove

Reviews not based on a genuine experience, harmful or illegal content, personal information, promotional content, and reviews that break its other guidelines.

How to flag a review

From your Trustpilot business account, find the review and report it, choosing the matching reason. When you flag a review as not based on a genuine experience, Trustpilot may ask the reviewer for proof of their experience.

What stays

An honest negative experience stays, even if the details are disputed. Disagreeing with a reviewer is not grounds for removal.

Reply and invite

Reply publicly to every critical review, and invite all customers to review you. Trustpilot allows invitations, but not to only happy customers or with incentives.

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Frequently asked

Can I delete a Trustpilot review myself?

No. Only Trustpilot or the reviewer can remove it. Businesses can report reviews and reply to them.

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