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Lead capture

The real cost of a missed call for contractors

Every missed call is a job walking to your competitor. For home service businesses, industry estimates put unanswered call rates above half, and most callers who reach voicemail simply dial the next company on the list.

The math is brutal. If you get 120 calls a month, miss 45 percent of them, and would have booked a third of those at an average job value of 650 dollars, that is over 140,000 dollars a year walking out the door.

The fix is not hiring another person to sit by the phone. It is making sure every call gets answered or instantly texted back, automatically, so the job stays with you.

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